01
Online sellers and boutique brands
Turn comments and DMs about a product into a chat that moves to WhatsApp for the order and payment.
One workspace for Instagram and WhatsApp
Instagram and WhatsApp CRM for Indian Businesses
Many Indian brands get the first message on Instagram and the order on WhatsApp. Karyagrah brings both into one workspace, so your team replies faster, keeps the history together and does not lose a lead between two apps.
Karyagrah Business
Hi, I need help choosing the right solution.
I can help. Tell me your team size and main goal.
We need lead capture, follow-ups and human support.
Lead saved and assigned to the sales team.
Replies from one place
Your team answers Instagram DMs and WhatsApp chats from the same workspace, with assignment, internal notes and takeover, instead of switching between phones and apps.
Comments become conversations
Comment rules can reply publicly and send the commenter a private message automatically, so interest in a post turns into a chat you can follow up.
One set of bots and AI
The same no-code bots and Sahayak AI agent that answer on WhatsApp can answer Instagram DMs, and hand over to a person when one is needed.
What is an Instagram and WhatsApp CRM?
An Instagram and WhatsApp CRM collects the conversations from both channels, the details of each customer and the next step for every lead in one system. The team sees one customer instead of two unrelated chats.
For businesses that sell through social media the pattern is familiar: a customer finds you on Instagram, asks a question in a DM, then moves to WhatsApp to share an address, confirm an order or pay. A CRM built for this keeps that journey in one place.
Why switching between apps loses sales
When Instagram DMs sit on one phone and WhatsApp chats on another, replies depend on who happens to look. Nobody owns the message, nobody sets a follow-up date, and a customer who asked about price on Monday is still waiting on Thursday.
Both channels also limit when you can reply. Instagram and WhatsApp let a business message a customer freely only within 24 hours of the customer's last message, so a slow reply can mean a closed window.
How Karyagrah works with Instagram
Instagram is an add-on. You connect your Instagram Business account with your Meta login, and direct messages arrive in Karyagrah. The bots you have built and the Sahayak AI agent can answer them, and your team can take over any chat from the Instagram inbox.
Comment rules watch for the words you choose on your posts. A rule can reply to the comment in public and send the person a private message, so a comment such as price or details starts a conversation you can follow up. Karyagrah shows when the 24-hour window has closed, so a reply that cannot go through is never a mystery.
How it works together with WhatsApp
WhatsApp connects through the official WhatsApp Business Platform, with a shared team inbox, approved templates, campaigns, bots and Sahayak AI. An All Inbox view brings the conversations from your channels into one list, so the team can see what is waiting without opening each channel separately.
Chat lists and follow-up dates work on each channel. Create lists such as Hot lead or Pricing asked, put a chat in as many lists as you like, and set a follow-up date that sends a reminder when it is due.
A simple way to start
Connect WhatsApp first and agree who answers what. Then add Instagram, choose two or three comment words that mean interest, such as price or details, and write the first reply so it asks one useful question.
Set up two lists, give every new lead an owner, and look at the follow-up list once a day. Add campaigns and more automation after the team is replying consistently.
Practical workflows
Where teams use this every day
Start with a workflow tied to a clear customer or operational outcome, then expand after the team can measure it.
02
Salons, studios and clinics
Take booking requests from Instagram DMs and keep them in the same list as WhatsApp bookings.
03
Coaching and education
Answer enquiries that arrive as DMs and follow them up the way you follow up WhatsApp enquiries.
04
Small sales teams
Give every social enquiry an owner and a next step instead of leaving it on one person's phone.
Compare the operating model
From a basic setup to a managed team workflow
AreaBasic app or toolKaryagrah
Where messages arriveInstagram on one phone, WhatsApp on anotherOne workspace with an inbox for each channel and an All Inbox list
Comments on postsAnswered by hand, if someone noticesComment rules reply in public and send a private message
OwnershipWhoever sees the message firstAssignment, internal notes and takeover
AutomationSeparate and manual on each appThe same bots and Sahayak AI can answer on both
Implementation guides
Read the next practical guide
Instagram DM and comment automation
Reply to Instagram comments and messages with the same rules and hand-off.
Read guideOrganise chats with lists and follow-ups
Keep a busy team inbox sorted by list and next follow-up date.
Read guideThe WhatsApp 24-hour window explained
Know when you can reply freely and when an approved template is required.
Read guideFrequently asked questions
Can I reply to Instagram DMs and WhatsApp messages from one workspace?
Yes. Karyagrah has an Instagram inbox and a WhatsApp team inbox, and an All Inbox list that brings your conversations together. Instagram is an add-on that you connect to your Instagram Business account.
Can Karyagrah reply to Instagram comments automatically?
Yes. Comment rules can reply to a comment in public and send the commenter a private message automatically, based on the words you choose.
Do the same bots and Sahayak AI work on Instagram?
Yes. The bots you build and the Sahayak AI agent can answer Instagram DMs, and your team can take over any chat when a person is needed.
Is there a time limit on Instagram replies?
Yes. Like WhatsApp, Instagram lets you message a customer freely only within 24 hours of their last message. Karyagrah shows when the window has closed.
Do I need an Instagram Business account?
Yes. You connect an Instagram Business account with your Meta login. A personal profile cannot be connected.
Can I keep separate lists and follow-ups for Instagram and WhatsApp?
Yes. Each channel keeps its own coloured lists and follow-up dates, so a Hot lead on Instagram and a Hot lead on WhatsApp are managed the same way.
Is Instagram included in every plan?
Instagram is an add-on. The Add-ons page and the Pricing page show the current price and what each plan includes.